One of the most difficult aspects of launching a new product range is how to find the routes to market that are most suitable for your type of products. You might have come from a different career background or you may have an established brand which needs considered marketing and navigation towards the best opportunities for your new range, be it direct to the retailer or through one of the specialist wholesaler/distributors.

I am pleased to offer my wealth of experience if you are a producer of speciality or artisan food.

I can help launch your products and grow your business in food halls, garden centres, department stores, farm shops and delicatessens. 


  • Key Account Management
  • Field Sales
  • Strategic Planning
  • Presentations
  • Merchandising/Planograms
  • Trade Show Stand and Event Organising
  • Advice on developing New Products
  • Creation and Production of Gift Products
  • Product Photography for Visual Representation
  • Budgeting
  • Pricing
  • NPD and Packaging
  • Tasting Events
  • Retailers’ Product Range Appraisal

If you are a food company, my services will be tailored to suit your requirements. I may be retained on a daily rate, either weekly or monthly, or I may be engaged for one-off projects.

If you are a food retailer and would like any advice, or a review of your product ranges and product merchandising, I am available on a half daily basis.

For more details, please contact me.